This Opposition was filed at the USPTO Trademark Trial and Appeal Board (TTAB) on February 14, 2023 and assigned serial number 91283414 by the TTAB.

Defendant:
Principal Financial Services, Inc. represented by RICHARD B. BIAGI of NEAL & MCDEVITT, LLC.
Trademark Information: PRINCIPAL FOR ALL IT’S WORTH – US Trademark Serial Number 90461470
View Trademark Status at USPTO
View Trademark Documents at USPTO

Plaintiff:
Wealth Wise, Inc. represented by JOHN WOOD of WOOD PATENT LAW.
Trademark Information: FOR ALL IT’S WORTH – US Trademark Serial Number
View Trademark Status at USPTO
View Trademark Documents at USPTO

Prosecution History:
February 14, 2023 – FILED AND FEE
February 14, 2023 – NOTICE AND TRIAL DATES SENT; ANSWER DUE:
February 14, 2023 – INSTITUTED
March 22, 2023 – D MOT FOR EXT W/ CONSENT
March 22, 2023 – EXTENSION OF TIME GRANTED
April 25, 2023 – D MOT FOR EXT W/ CONSENT
April 25, 2023 – EXTENSION OF TIME GRANTED
May 25, 2023 – D MOT FOR EXT W/ CONSENT
May 25, 2023 – EXTENSION OF TIME GRANTED
View this TTAB Proceeding at USPTO

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