U.S. Patent 10896436 was awarded on January 19, 2021 and is entitled “Systems and methods for providing authenticity, integrity, and non-repudiation to advertising technology.” The first named inventor is Nelson Hunter Prendergast of Reynoldsburg, OH. The abstract contains an overview of the patent disclosure:

A system for providing authenticity, integrity, and non-repudiation to advertising technology. At least one processor receives an ad request for an ad impression available for sale. The ad request includes attributes associated with the ad impression and a cryptographic proof that provides non-repudiation and data integrity of the ad request. The ad request is authenticated by querying a blockchain. The processor accesses a database of second parties seeking to purchase ads online. The database stores attributes associated with each second party, matches the ad request with a selected second party based on the attributes associated with each second party in the database and the attributes associated with the ad impression of the ad request. The processor transmits to the first party a message having an ad and a cryptographic proof of the message, so as to fill the ad impression with the ad for the selected second party. Link to Full Patent

This blockchain patent was originally filed on June 15, 2020  as U.S. Patent Application 16/901694 at the United Stated Patent and Trademark Office. The application was them awarded a patent grant and published as U.S. Patent 10896436. The primary examiner was Michael W Schmucker.

This blockchain patent has been cited 0 times by other U.S. patents according to our law firm research, and can be considered an innovative patent in the field of cryptocurrency and blockchain.

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