This Facebook patent lists Mark Zuckerberg as an inventor and is directed towards dynamically updating media content for display to a user of a social network environment based on user interactions. Mr. Zuckerberg was awarded U.S. Patent 8312140 entitled “Dynamically updating media content for display to a user of a social network environment based on user interactions” on November 13, 2012. The utility patent has been cited 5 times by other U.S. patents in the field of digital communication and in other fields.

A system and method provides dynamically selected media content to someone using an electronic device in a social network environment. Items of media content are selected for the user based on his or her relationships with one or more other users. The user’s relationships with other users are reflected in the selected media content and its format. An order is assigned to the items of media content, for example, based on their anticipated importance to the user, and the items of media content are displayed to the user in the assigned order. The user may change the order of the items of media content. The user’s interactions with media content available in the social network environment are monitored, and those interactions are used to select additional items of media content for the user. Link: U.S. Patent 8312140

Facebook filed this utility patent on April 16, 2012 giving it a processing time of 211 days (compared to an average processing time of 716 in the field). They have a total number of 2008 patents. The first named inventor is Mark E. Zuckerberg of Palo Alto, CA. The patent was allowed by assistant examiner Tauqir Hussain and primary examiner Patrice Winder.

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